2016 Cannes Lions International Festival Of Creativity
(Parental Guidance) Mature Subject Matter
Awards compilation. The Cannes Lion award winning commercials and public service announcements from the 2016 competition.

Content Elements:
Infrequent use of sexual slurs and vulgar expressions
Infrequent portrayals of violence, some in a sports context, some in a PSA context - little blood, no detail
Infrequent portrayals of sexually suggestive scenes - no nudity, no detail
Brief buttock nudity in a non-sexual context
Portrayal of a crude bodily function - little detail

Thematic Elements:
Excellence in marketing and communication
Comparing advertising approaches in different countries
Art and commerce

Classification Rationale:
Rated PG for violence and coarse language

Classification Date: